Euro Cyclists

The Sport of Fashion

There has been a recent changing of the guard in the world of masculine style. Gone are the days where metrosexual men were the sole purveyors of fashion and faux to the male masses. There is a new sheriff in town: he’s deeply tanned, sporting a freshly styled coif, dressed in bright spandex and straddling a $10,000 bicycle- Euro is the new metro. Following the lead of the popular Facebook group, “The Official Rules of the Euro Cyclist”, here is a peak into the dichotomous world of European metrosexual style & cycling.